Young people’s perceptions of how difficult it would be to quit smoking. In Fact

The New Zealand Government has committed to the goal of New Zealand becoming ‘smokefree’ (smoking prevalence of less than 5%) by 2025. To achieve this it is important to reduce initiation of smoking as well as encourage quitting. Participants in the Health Promotion Agency’s (HPA’s) Youth Insights Survey (YIS) were asked whether they thought it would be difficult for someone to quit smoking once they had started.