Much of our work uses marketing approaches aimed at achieving behaviour change. Promoting health and wellbeing, working with communities and communicating health messages to priority audiences are major parts of our work. 2 Column Layout Mental health Campaign He Tuinga Aroha 22 Jul 2022 He Tuinga Aroha is a campaign for rangatahi Māori and their whānau, highlighting the protective benefits of strong communication within families. Minimising gambling harm Campaign Nan's Song 22 Jul 2022 Gambling causes harm in our communities. How do we support people who may be on an unsafe path but don’t realise it? We help them see the warning signs. Doing this well requires a direct message that’s also mana-enhancing. Nan’s Song is a campaign drawing on Māori and Pasifika culture but grounded in universal truths. Nan is the matriarch, a pillar of strength. Alcohol Campaign Amohia Te Waiora - We're stronger without alcohol 8 Jul 2022 Minimising alcohol related harm is an important step towards growing a health and equitable society in Aotearoa. Raising awareness of the impact that alcohol has on all sectors and across communities is an important place to start in this journey towards change. Mental health Campaign How To Do Nothing 13 Apr 2022 How To Do Nothing is a campaign developed with young people, for young people - to remind them that they can help by just being there and by doing nothing together. First 1,000 Days Campaign Manaaki Tamariki: Kia au tō moe 8 Sep 2021 Manaaki Tamariki: Kia au tō moe promotes the importance of sleep for young pēpē and tamariki aged 0 to 2-years-old, by offering tips on safe and healthy sleep. The development of good sleep patterns begins in childhood and can lay the foundation for good sleep through later childhood and into adulthood. Campaign Oral health - Baby teeth matter 1 Jun 2021 The 'Baby teeth matter' campaign encourages parents to protect their children’s teeth by ensuring their teeth are brushed twice a day with fluoride toothpaste. COVID-19 Campaign Be a Doer! Karawhiua! 7 May 2021 “Be a doer! Karawhiua” is led by Te Puni Kōkiri (Ministry for Māori Development), co-delivered by Te Hiringa Hauora (Health Promotion Agency) and supported by the Ministry of Health and the Unite Against COVID-19 teams. Karawhiua means “Give it heaps! Go for it!” Tobacco control Campaign Drive Smokefree for Tamariki 21 Apr 2021 Drive Smokefree For Tamariki delivers an empowering message to promote smokefree cars. Meeting smokers in the moment of getting into the car, Drive Smokefree for Tamariki acknowledges it can be tough but it can be done, and the rewards are worth it for healthy tamariki. Mental health Campaign Small Steps 9 Apr 2021 Te Hiringa Hauora | Health Promotion Agency has a new website, Small Steps, featuring locally developed digital wellbeing tools. It is funded by the Ministry of Health and developed in partnership with social enterprise Clearhead. Tobacco control Campaign QuitStrong 29 Jul 2020 Most people who smoke want to give up, but they need help and support to have the best chance at becoming smokefree. Immunisation Campaign Protect your whānau – immunise on time 28 May 2020 Immunisation is one of the best ways to protect your whānau against a range of infectious diseases and remains a priority for parents during all COVID-19 alert levels. Campaign Start to screen - Give your cervix some screen time 20 Feb 2020 The cervix is tucked away, out of sight, out of mind. It’s easy to ignore and forget. But we want to change that. Immunisation Campaign School immunisations 12 Feb 2019 The school-based immunisation programme provides free ‘Boostrix’ and ‘HPV’ immu Campaign Stroke FAST campaign 23 Jul 2018 The FAST campaign raises awareness that stroke is a brain attack. It is always a medical emergency. Know the signs of stroke. If you see any signs call 111 immediately. Immunisation Campaign HPV immunisation 12 Feb 2018 HPV (Human papillomavirus) infection can cause cancer in both men and women. Immunisation protects against most cancers caused by HPV. We work with the Ministry of Health’s immunisation team to provide communications and marketing support for its National Immunisation Programme, including vaccinating against HPV.