Much of our work uses marketing approaches aimed at achieving behaviour change. Promoting health and wellbeing, working with communities and communicating health messages to priority audiences are major parts of our work. 2 Column Layout Tobacco control Campaign Kuīni 27 Oct 2021 Kuīni is a casual, friendly chatbot with zero judgement. She is here to help wāhine Māori kick their hikareti habit. She's Artificial Intelligence that wants to make a difference. Campaign Manaaki Tamariki: Kia au tō moe 8 Sep 2021 Manaaki Tamariki: Kia au tō moe promotes the importance of sleep for young pēpē and tamariki aged 0 to 2-years-old, by offering tips on safe and healthy sleep. The development of good sleep patterns begins in childhood and can lay the foundation for good sleep through later childhood and into adulthood. Campaign Oral health - Baby teeth matter 1 Jun 2021 The 'Baby teeth matter' campaign encourages parents to protect their children’s teeth by ensuring their teeth are brushed twice a day with fluoride toothpaste. Campaign Be a Doer! Karawhiua! 7 May 2021 “Be a doer! Karawhiua” is led by Te Puni Kōkiri (Ministry for Māori Development), co-delivered by Te Hiringa Hauora (Health Promotion Agency) and supported by the Ministry of Health and the Unite Against COVID-19 teams. Karawhiua means “Give it heaps! Go for it!” Tobacco control Campaign Drive Smokefree for Tamariki 21 Apr 2021 Drive Smokefree For Tamariki delivers an empowering message to promote smokefree cars. Meeting smokers in the moment of getting into the car, Drive Smokefree for Tamariki acknowledges it can be tough but it can be done, and the rewards are worth it for healthy tamariki. Mental health Campaign Small Steps 9 Apr 2021 Te Hiringa Hauora | Health Promotion Agency has a new website, Small Steps, featuring locally developed digital wellbeing tools. It is funded by the Ministry of Health and developed in partnership with social enterprise Clearhead. Immunisation Campaign Guardians of the Future 23 Sep 2020 If you’re aged 15 to 30 you may not be protected against measles. Measles is a serious disease that can make you very sick. It can spread fast. Getting immunised is the best way to protect against measles – it’s easy and it's free. When you get immunised, you protect your whānau, your community and future generations from harm. Tobacco control Campaign QuitStrong 29 Jul 2020 Most people who smoke want to give up, but they need help and support to have the best chance at becoming smokefree. Immunisation Campaign Protect your whānau – immunise on time 28 May 2020 Immunisation is one of the best ways to protect your whānau against a range of infectious diseases and remains a priority for parents during all COVID-19 alert levels. Campaign Start to screen - Give your cervix some screen time 20 Feb 2020 The cervix is tucked away, out of sight, out of mind. It’s easy to ignore and forget. But we want to change that. Immunisation Campaign School immunisations 12 Feb 2019 The school-based immunisation programme provides free ‘Boostrix’ and ‘HPV’ immunisations for children in Year 7 and Year 8 to protect them against several serious diseases such as tetanus, diphtheria, whooping cough and most cancers caused by HPV. Nutrition and physical activity Campaign Let's play every day 17 Dec 2018 ‘Let’s play every day’ promotes the importance of active play for children under five by encouraging parents and whānau to play with their children – every day. Mental health Campaign Just Ask. Just Listen. 4 Oct 2018 A new national Like Minds, Like Mine campaign launched on 30 September 2018, before Mental Health Awareness Week 8 to 14 October 2018. Campaign Stroke FAST campaign 23 Jul 2018 The FAST campaign raises awareness that stroke is a brain attack. It is always a medical emergency. Know the signs of stroke. If you see any signs call 111 immediately. Immunisation Campaign HPV immunisation 12 Feb 2018 HPV (Human papillomavirus) infection can cause cancer in both men and women. Immunisation protects against most cancers caused by HPV. We work with the Ministry of Health’s immunisation team to provide communications and marketing support for its National Immunisation Programme, including vaccinating against HPV. Alcohol Campaign Say Yeah, Nah - Department of Lost Nights 2 Feb 2018 Say Yeah, Nah contributes to changing New Zealanders’ drinking culture from the current norm of high-risk drinking to one of moderation. Mental health Campaign Depression.org.nz campaign 21 Aug 2017 Depression.org.nz promotes small steps that you can take on the path to recovery from depression and anxiety. It also encourages help seeking by visiting the depression.org.nz website. The depression.org.nz campaign is part of the National Depression Initiative (NDI). The programme works to reduce the impact of depression and anxiety on New Zealanders. Alcohol Campaign Helpseekers 16 Jun 2017 Helpseekers invites heavy drinkers to look at the consequences of their drinking and contact the Alcohol Drug Helpline for support.